Logo Redesign

Revitalise your brand with a fresh logo update

Logo Refresh

Why Consider Logo Redesign?

Is your Brand Evolving?

Does your existing Logo fail to represent who you are anymore? A Logo Redesign can be a game-changer for your business, helping you stay relevant and resonant with your evolving market. At Qualiart Creative Agency, we specialise in transforming outdated Logos into vibrant, effective Brand assets that communicate your renewed business focus and values. Whether you're upscaling, targeting new audiences, or revamping your Brand's Identity, our Logo Redesign Services in Brisbane are tailored to breathe freshness into your Visual Identity.

How We Approach Logo Redesign

Understanding Your Current Brand

We start by analyzing your existing Logo and Brand Elements, discussing what you feel is lacking, and aligning on how the Redesign can amplify your Brand’s message.

Strategic Redesign Planning

Leveraging our deep understanding of market trends and Branding Strategies, we propose a Redesign that captures the essence of your evolving business and appeals directly to your target audience.

Creative Execution

Our Skilled Designers craft Logo Concepts that are not only visually appealing but also functional across all mediums — from digital platforms to physical marketing materials.

Collaborative Revisions

We believe in perfecting your Logo through collaborative feedback loops, ensuring the final Design impeccably aligns with your expectations and business goals.

Benefits of Updating Your Logo with Qualiart

A Fresh Logo can revitalise your Brand’s presence and marketing. It reflects a contemporary outlook, aligns with current customer expectations, and enhances recognition. Updating your Logo can also signify company growth and new directions to your audience, reinforcing their trust in your Brand’s dynamism and commitment to staying current.


Logo Redesign Packages

Customisable & Budget-Friendly

We tailor our pricing based on the specific functionalities you need, ensuring each project is uniquely crafted to align with your budget.

Designed Specifically for Your Requirements and Financial Plan

The Packages listed below are merely examples of what we can achieve; we customise every Package to meet your individual requirements.




Approx. 9 work hours at $50 per hour




Approx. 15 work hours at $50 per hour




Approx. 23 work hours at $50 per hour

Custom Logo Redesign Package

Need a package which is greater than those outlined? Just looking for something bespoke? We offer custom packages in line with your unique needs.

Check Out Our Works

We pride ourselves on flexibility and ability to work with a wide range of clients.

Our Process

Discovery and Understanding

  • Initial Consultation: We begin by discussing your Brand’s history, values, and the vision you have for its future. Understanding what your logo currently represents and what you want it to convey is crucial.
  • Brand Evaluation: We assess the effectiveness of your existing Logo and identify the reasons for a Redesign, whether it’s outdated, no longer reflective of your Brand, or simply not engaging your target audience.

Concept Development

  • Creative Briefing: Based on the insights gathered, we create a creative brief that outlines the Design direction. This brief ensures that our Design Team and your Brand stakeholders are aligned.
  • Sketching and Conceptualisation: Our Designers begin sketching out ideas and concepts that capture the essence of your Brand, experimenting with various visual elements that align with your strategic goals.

Design Execution

  • Initial Designs: From sketches, we move to digital drafts, presenting you with a range of Logo Designs. These initial designs are crafted to offer different visual narratives that could represent your Brand.
  • Feedback and Revisions: Your feedback is integral to our process. We refine the Designs based on your input, ensuring the Final Logo perfectly aligns with your business objectives and aesthetic preferences.

Finalisation and Brand Integration

  • Final Design Selection: Once a Design is selected, we refine it to perfection, ensuring every detail is flawless.
  • Brand Integration: A Logo Redesign can affect all branded materials. We provide guidelines and support to integrate the new Logo across all your Marketing Materials and digital platforms, ensuring consistency across all touchpoints.

Launch and Support

  • Launch Strategy: We assist in planning the launch of your New Logo, creating an impactful introduction to your customers.
  • Ongoing Support: Post-launch, we continue to support your Brand as needed, helping to monitor Brand reception and making adjustments to ensure the Logo remains effective in all future Marketing efforts.

Frequently Asked Questions

Each project is unique, so costs vary. We encourage you to contact us for a detailed quote tailored to your specific needs and objectives. This assessment helps us understand your business better and craft a proposal that suits your budget and goals.

At Qualiart Marketing Agency, we recommend three main packages to clarify the services offered and enable comparisons. Our options are tailored to fit small businesses’ budgets, with price transparency from the outset.

  • Starter Package: Ideal for small businesses beginning their branding and  marketing journey. This package includes essential services to establish your online presence.
  • Professional Package: Perfect for businesses looking to expand their brand  and improve their  marketing efforts. This package offers a comprehensive set of services to enhance visibility and engagement.
  • Premium Package: Suited for businesses aiming for extensive branding and  marketing strategies and higher ROI. This package includes advanced services tailored to achieve significant growth and market presence.

Affordable project pricing is provided, lower than the average in the Australian market. Here are the average package prices offered by Australian branding and marketing agencies for comparison:

  • Starter (Basic) Package: Priced at $800 – $1000 AUD
  • Professional (Standard) Package: Priced at $1300 – $2000 AUD
  • Premium Package: Priced at $2000 – $3500 AUD

The average hourly rate for “Logo Redesign” services offered by local branding and marketing agencies in Australia is approximately $100 – $150 AUD per hour.

These rates and packages are designed based on a survey of existing offerings in the Australia market, where small to medium-sized agencies cater to growing businesses seeking to enhance their online presence. Contact us today to find out how we can help your business grow with a tailored branding and marketing project.

Logo Redesign involves updating or completely changing your current Logo to better represent your Brand’s evolving identity, values, and market position. It’s about enhancing the elements that work and adjusting those that no longer serve your brand effectively.

A great Logo Redesign maintains elements that resonate well with existing customers while refreshing aspects that improve engagement and relevance with a broader audience.

A Logo Redesign is crucial when your current Logo no longer reflects your Brand accurately due to changes in your business strategy, target audience, or industry trends. It helps maintain relevance and strengthen your Brand’s presence in a competitive market.

The timeline can vary based on complexity and iterations but typically ranges from a few weeks to a couple of months. We prioritise a thorough approach to ensure your new Logo perfectly represents your Brand.

A Logo Refresh tweaks minor elements to update the look while keeping the recognisable aspects intact. A complete Redesign overhauls the Logo for a significant transformation of the Brand’s Visual Identity, often aligning with a shift in company direction or Rebranding effort.

While we ensure your Logo is contemporary, our focus is on timeless Design that transcends fleeting trends, ensuring your Logo stays effective and relevant longer.

Absolutely! We encourage client involvement to ensure the Redesigned Logo truly reflects your vision and business objectives. We facilitate this through initial consultations, regular updates, and revision stages where your feedback is crucial.

Our process includes multiple stages of revisions and refinements. We work closely with you to ensure the Final Design meets your satisfaction before finalisation.

You will receive your redesigned logo in various file formats, including vector (AI, EPS), JPEG, PNG, and PDF, ensuring you can use your new logo effectively across all digital and print mediums.

Request a Free Quote

All pricing can be tailored to your needs and we take pride in our affordability

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