Business Website

Design & Development

A complete website solution

We handle every step of the website design process, including design, build, third-party systems integration and development. From website strategy, planning and design through to content creation and back-end development, our process is thorough, inclusive and communicative. We deliver everything from straightforward sites that prove your business exists through to complex e-commerce destinations with textured functionality. With all website projects, user experience (UX) is prioritised to deliver a frictionless experience for your clients and customers.

Custom-made websites tailored to your business

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Originality

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Brand Consistency

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Seamless Navigation

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Design Flexibility

Website Packages

Unique & Affordable. Perfect if you’re starting from scratch!

Our packages are based on functionality. With each project being custom made, we customize the pricing to fit into your budget. Our pricing guide is designed to give you a rough idea on how much it would cost you to build your website as per your requirements. To get a fixed quote, please get in touch with us.

Tailor-Made Solutions for Your Needs and Budget

Below packages are examples of what can be achieved, but all packages are customised to your needs.

starter

Ideal for startups and small businesses to get online on a tight budget

ESTIMATE

$850

one-off service

Professional

Ideal for growing small and medium businesses

ESTIMATE

$1400

one-off service

Premium

Ideal for established business looking to expand to next level

ESTIMATE

$2200

one-off service

Flexible Add-on Services

Customise your website package

Web domain and web hosting setup

Premium theme and plugins costs covered

Content creation - copywriting

Special features

Advanced customisations - coding

Custom Website Package

Need a package which is greater than those outlined? Just looking for something bespoke? We offer custom packages in line with your unique needs.

Check Out Our Works

We pride ourselves on flexibility and ability to work with a wide range of clients.

Our Process

Your business is unique, and your website should be as well. Our comprehensive process covers every stage of web design.

Information gathering

Tell us everything! We want to learn everything there is to know about your business, your industry, your audience, and your competitors. These insights will help us create a website design that looks great, encourages seamless navigation and drives visitors to convert.

We undertake a comprehensive exploration process to make sure we have all the information needed to build you a great design.

Website strategy

We take everything we’ve discovered and combine it with industry best practices to create a custom web design concept that will deliver results for your business.

Our web design strategy touches every aspect of your site, from the navigation and colour palette to the imagery, mobile-friendly elements, branding, and more.

Before undertaking a web development project, we discuss timelines and plan with you to make sure there’s no lengthy delays.

Tailored web design

We’ll get our creative ideas flowing which results in us sketching and mocking-up your site.

Choices about layout, type size and colour palettes are tested within a number of ideas — we’ll identify what works best in order to communicate your web and software application’s goals.

Plus, you’ll have multiple opportunities to provide feedback — so you can be confident that you’ll love your new site design.

We’ll review the mock ups with you and refine/revise accordingly until we have approval.

Development

Once you’re happy with the design (website concept), your website is passed on to our development team, who turn into a fully functioning site.

We’ll build a working system that mimics the final design with clean, semantic code. Your site is then deployed to a staging environment where we’ll rigorously test its functionality and iron out any bugs before handing the system over to you for testing.

Testing

Before the site goes live, we run it through extensive quality assurance testing on multiple platforms to ensure everything is running smoothly. Although we’re confident in our web development process, it always pays to properly test what has been developed with users and stakeholders to ensure everything is working according to specifications.

Our testing phase involves other team members, and potentially third party testers using the web and software application and giving feedback.

Review and optimise

We’re in it for the long haul. We’ve done this long enough to know that a website design needs constant tweaking and optimising to perform at its best. That’s why we continue to monitor how users are navigating through your site, to ensure that every element is optimised for performance.

Going Live

Once we are happy with your website, and you are too, we will then launch and go live!

Frequently Asked Questions

If you don’t have a website, your business may as well not exist.

Back in the day, you wouldn’t try to sell a physical product without a physical store. Think of your website like your shopfront in the digital age. Your website is your brand’s virtual home — it’s a place for you to showcase your products, share a little bit more about your business, and ultimately to sell your product or service. In fact, websites are so powerful now that a number of SMBs run their business exclusively online.

People are increasingly using the web to research, browse and purchase products. If they want to learn more about your business, they run a Google search. If they hear about your brand, they’ll visit your website. And when it comes time to buy a product or book in a service, a good portion will go online too. If you don’t have a custom web design, you’re missing out on valuable opportunities to grow your business — and grow your bottom line.

CMS stands for Content Management System.

This is a software system that you, your team, and your website design agency can use to build a website without needing to create lines and lines of code. You can also use your CMS to seamlessly update existing website pages, add or change images, create blog posts, and more.

WordPress is a CMS (Content Management System) Platform that powers over 40% of all the websites on the Internet.

WordPress allows agencies like us to build beautiful websites for clients of all shapes and sizes, whilst enabling our clients to easily and effectively publish content online.

WordPress is free (Open source), easy to use, customisable, scalable and most importantly… absolutely loved by Google (think SEO).

Given that, we believe there is no better solution than WordPress for our client’s day to day digital operations.

Due to its flexibility and ultimately, being very easy to use, WordPress is definitely one of our preferred options.

WordPress is an open source software (where the code is readily available) which makes it highly adaptable for expansion and affords clients the ability to take their website to any other provider. Due to its clean code, it’s also search engine friendly and makes it very easy to continuously maintain for SEO purposes. Our developers are experienced and incredibly familiar with WordPress and we can most definitely help you out.

A responsive website is a website which has been designed to respond and adapt to different screen sizes. This means that a responsive website will be able to flexibly adapt as the user switches from their laptop to their mobile device or tablet without disrupting the user’s experience.

In today’s digitally focused society, it is imperative to ensure that your website is responsive so that prospective customers who are visiting your website can easily browse your website regardless of whether they are on their phone or computer.

More so, search engines such as Google tend to reward websites that are responsive by ranking them higher in the search results.

Responsive design is a must-have in this day and age, particularly as Australia has one of the highest smartphone penetration rates in the world. We develop a responsive website that adapts to each individual user’s screen and delivers an optimised experience every time.

The more the better. At the minimum, we require an understanding of your goals for the website, the functionality you require, and details about what content you already have, such as a logo, branding artwork, copy and content. All of this information helps us understand how much work there is to do, and what the scope is for our web design services.

During the discovery stage, we’ll also work with you to understand exactly what your business objectives are, where the website fits in your customer journey, and what you need to reach your end goal.

Our team factors these considerations in when providing their quotation — for example, we might recommend sharper copy improved imagery.

All of our recommendations ensure your website is designed to move users from discovery to purchase as seamlessly and quickly as possible, and works hard to bring you the results you’re dreaming of.

Knowing what you want at the start is key here.

Having as much detail as possible about your requirements will assist us to provide you with a website design that meets all of your needs.

Your availability (or lack of it) can have a large impact on the design process; we will need to be in regular contact with you.

We also need the following from you at the start:

  • Copy
  • Whether you’re writing the content yourself, or outsourcing it to us, we’ll need as much information upfront as possible. If we can’t get the content onto your website, we can’t go live, it’s as simple as that.
  • Images
  • If you have photos that you want to use, we’ll need these at the start. If you’re outsourcing that part to us, you’ll need to have an idea of the type of images you want.
  • Other items
  • We’ll require high quality logo images, links and other information that you want included on the site, at the start of the process. All of these aspects affect the layout and design of the website.

All of our websites are built using Elementor Page Builder. This allows us to custom design every website from the ground up for suitability and practicality.

The benefits of this method mean no more ‘page templates’ or having to go back to your web developer every time you would like to add a new section or introduce a new design element to one of your pages.

The other key benefits of using Elementor is that they are backed by two industry powerhouses that create and release multiple updates every year which we then in turn update for our clients to ensure their websites work perfectly well and bug-free.

Yes, we do. We’ve found that the following format is the most effective for small business websites.

However, you can use this as a guide and add your personal touches to it.

Page 1: Home Page
The homepage gives an overall summary of the services you offer, how you can help your customers and what makes your organization unique. It also includes links to your pages with more detailed information and your relevant industry accreditations.

Page 2: About Us
This page includes a background of why and how your business was started, further detail about why your organisation is unique and what you have to offer potential customers that other businesses don’t.

Page 3: Our Services
This page not only describes your services but also describes how your services meet the needs of your customers.

Page 4: Portfolio/Gallery (Optional)
This is a good way to show potential customers what you have to offer; they have a similar project to one that you’ve already completed, making it easier for them to relate. It’s also easier for people to relate to visuals rather than long text so this page is important when it comes to turning browsers into customers.

Page 5: Testimonials (Optional)
Having actual customer testimonials is a good way to tell potential customers about the products and services you sell. If gives your offering credibility and makes potential customers feel at ease.

Page 6: FAQs or Fees/Price List (Optional)
To avoid receiving the same query over and over from your customers, you can put together an FAQ page which addresses the most common queries your customers have.
You can add a price list if your products have a set value or if you have packages that have a set cost.

Page 7: Contact
This can include a map, contact phone numbers, e-mails and a contact form for users to submit any enquiries to you which will automatically be sent to your email.

Definitely! Once we are done with a rough design, we send you a word document to fill up with instructions about how to write and how long it should be.

We believe that you know your customer the best but if you need someone to write the content for you.

Only you know your industry and business inside out. So, whether you write your own content or you get us to do it for you, you will need to be heavily involved in this part of the process. You will need to provide vital information about the industry, your business, your customers, as well as any technical jargon that is industry specific.

Whichever option you take, we will organise the content and structure it in a way that we see best fits the layout and design of the website.

Our team can also provide relevant images from extensive stock resources or can organise photography services to update your current stock. Whatever your needs are, we have the knowledge and solutions to meet them.

You bet! We build our websites on WordPress. It means we can create strong, secure, and smart websites. But the platform is easy to use, so you’ll be able to edit and update content as your business grows.

Visual site builders like Wix and Squarespace are a really good starting point for businesses that are just kicking things off.

As your business grows though, you’ll need a website that can do it all. That means: rank on Google, handle a steady, incoming stream of traffic, and offer security — especially if you’re collecting customer information. That’s where a professionally built and hosted website comes in.

It depends on how much custom coding is required, how much content you have on hand, and how much insight you have on the user journey.

A well-designed website doesn’t just look good — it showcases your brand effectively, is optimised for your users, and guides users through every stage of the customer journey from awareness to consideration and conversion.

Our team designs the website according to your business objectives, target market, trends, company branding and follows any strict design guidelines.

We work with you to create a website that you’ll love — and that your customers will love too. Although every business is different, we generally find that the custom web design process can take anywhere up to 3-4 months and landing page up to one month. This includes multiple approval stages and feedback rounds, which allow you the opportunity to request changes so we can nail down exactly what you’re after.

There are two main delays that occur during website design projects, namely:

1. Absence of content
No content, no website. Content is the backbone of any website, if it’s lacking then the launch of the website will most definitely be delayed. Whether you’re undertaking this aspect yourself or outsourcing it to us, ensure that this is part of your planning process.

2. Approval turnaround times
Delays in approval can interrupt the process. Making the approval process as simple as possible will ensure that the project runs according to schedule. Red tape or a lack of time to review design steps, can lead to delays. Where possible, approval and feedback should be delegated to a small amount of people who can make decisions quickly.

Like most digital marketing projects, it depends. It depends on the amount of custom coding required, the amount of content creation that’s needed, and the existing creative assets you have on hand.

How long is a piece of string? Like anything, you get what you pay for and websites can cost anywhere from around $2000 to $12,000 to completely build in Australia. There are DIY options available, but if you want your website to be a tool that helps grow your business and serve your customers around the clock, you will need to make the investment so you can be better than your competition.

Creating a good website involves more than simply plugging your business name into a template. It takes careful strategic thinking, planning, and consideration to deliver an experience that effectively showcases your brand online. It requires powerful copy, impactful photography, easy-to-navigate menus, effective branding and design.

At Qualiart, we work with you to find a solution that works with your business and your budget. Plus, you can rest assured knowing that we are committed to delivering high-quality websites that help your business shine online.

Absolutely. We understand that market expectations never remain stagnant. That’s why we allow for constant amendments well after we’re done creating your dream website — so you benefit from an always-optimised website that delivers results.
We offer one-off or montlhy plans. We’re happy to work with you to find the best long-term solution for your business.

If you are not happy with your draft site, remember we have a comprehensive revision process to capture any feedback to improve the site. If you are still not happy after this, we offer a money back guarantee at no risk to you.
[T&C’s apply]

Websites should be updated in conjunction with the growth of your business.

As the business evolves, so does your website. This includes updating photos, services, design elements, functionalities and user experience. It is important to analyse your website in relation to your competitors to ensure it is compatible and up-to-date with industry standards.

Another good indication of when to update is when digital trends evolve. Sometimes not being at the forefront of those trends can mean your website is overlooked.

Request a Free Quote

All pricing can be tailored to your needs and we take pride in our affordability

Get in touch with us and we’ll get back to you shortly with some thoughts and strategies from our team of experts on how to grow your business.
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